The first website I put up there for English learners was ugly. The colors didn’t work. The icons were generic. And the copy didn’t excite.
But it worked.
And over time, my website evolved into what it is now. I’ve made lots of small and big changes along the way. It will never be ‘finished’.
I see some teachers get put off getting started because they want perfection right from the start.
But the smarter move is to get something up there as soon as possible. Make it as good as you can make it now – but know that you can always improve it over time.
In this video, I talk about three tools you can use to design your site. Below, I have resources for you and some extra advice about what to include in your first design.
WordPress (The All-in-One solution)
My first recommendation is WordPress.
This gives you the greatest customization moving forward. The good news is that there are so many themes that you can use for your website, including one-page designs (perfect for throwing something up there quickly).
This has the steepest learning curve out of the three. But following my guide and choosing a simple template (you can change this later) will make things easier.
LeadPages (The Easiest Way to Get Started)
Click here to check out LeadPages (affiliate link)
I use LeadPages on this site and for To Fluency. Mainly, I utilize it for landing pages, thank you pages, webinar pages etc.
However, you can use it to have your first online presence. You don’t need to buy hosting for this (although, you could host it on your site) as you can put it on LeadPage’s server. It will look like this: yourname.leadpages.net.
Once your main website is ready, you can redirect traffic from LeadPages to your site.
This is for those who want a good-looking site with minimal effort.
A Website Builder (The Middle Option)
I created my first site using Yola.
This is a website builder that is really easy to use.
The upside of using one of these services is that you don’t need to worry about the technical side of things.
The downside is that you give up some control and it usually ends up being more expensive.
You could always start with this option or LeadPages, and then move over to WordPress when you’re ready.
What to Include on Your First Website
In the video, I talked about having a one-page site that will give you an online presence straight away. You don’t need to worry about having a blog, a contact us page, a pricing page etc. at this stage.
You want people landing on this site to do one thing. This might be to contact you, sign up for your email list, or request a trial lesson.
Once you have your site ready, you can go through your contacts, advertise, and post in the relevant places to drive people to your new site.
This won’t take long at all.
It’s all about getting something up there, getting learners into your lessons, and then taking things from there.
(Note: I go through this process in-depth inside The Teach English Online Course)
Over to You
Do you have any questions about this process? If so, leave them in the comment section below.
If you already have a website, share your experience with getting started.