get more views youtube

3 Ways to Get More Views on YouTube and What You’re Doing Wrong

Want more views on YouTube?

Watch this video to find out what I was doing wrong (what you’re probably doing wrong too) and the three most important things you need to do to push your numbers higher.

I’ll also go through what role Facebook plays here.

Keep People on YouTube (preferably your videos)

If you rely on sponsorship money and ad revenue, this might not apply to you.

But if you’re sending people to your lead magnet (email list), your course, or your website in general, then you might be getting punished.

Watch time on your videos is one of the key factors.

If you’re telling people to get off YouTube instead of watching one of your other videos, your watch time is lower.

If your watch time is lower, YouTube won’t push your videos as much.

Suggested videos and browse features are key for YouTube growth. Without this, new people won’t find you.

But… if the reason for making videos is to find more people to sign up for your lesson and courses, then can you see the problem we have to solve?

We want to grow our channel AND use it to get people to go through our sales process.

The way I’m approaching this is to be strategic about it.

To have certain videos where people click and take action. And to have others where the logical thing to do is to watch another video of mine.

I’m not going to mention my free downloads at the end of every video moving forward.

Longer Videos

Watch time is more important than views and audience retention.

If your watch time is increasing, YouTube will start pushing more of your videos.

Therefore, I’m going to make longer videos. 50% of a 25 minute video is 12:30 minutes. 75% of a 4 minute video is 3 minutes.

I can work this to my advantage by making these longer videos full of great information and engaging.

Better Thumbnails and Titles

I’ve held back here. No longer!

I want my thumbnails to stand out so that they get people’s attention. The title should compliment this so that people want to click.

The more people that click, the more YouTube will push your videos.

But you have to give people what they want. Having a thumbnail and title that has nothing to do with the content won’t work.

I mentioned in the video that I’m going take pictures instead of choosing screenshots.

However, if I take the time to go through the video, I can find expressions that get people’s attention and look like they’re taken from the video, which helps with associating the thumbnail with the content.

The one for this video was taken from the video. I had a picture but found this one more engaging.

I do this by using FCPX and sharing the current frame.

I then edit the picture and enter it into one of my templates to add text and other effects.

Facebook Video and Promoting Content Elsewhere

In the past, you could embed YouTube videos on the Facebook feed.

This did wonders for views and finding new people to watch your videos.

However, Facebook stopped this feature once they started pushing their own video platform. I’ve found that when I post a link to YouTube from my Facebook page, my reach is much lower.

I see Facebook introducing video monetization soon. If they do that, then creators will have a good reason to start uploading their videos to Facebook too.

What to Do Now?

Before you check out my resources, I want to say this: always strive to make better videos.

This is the foundation on which you build a channel.

Check This Out…

Check out more of my videos on YouTube here.

Learn what equipment I use to make videos here.

Or if you would like to learn how to build your own teaching business, get my videos below:

WANT TO TEACH ONLINE? START HERE...

If you're curious about online teaching, get my free video series on how you can get started. Click the button and enter your details to get instant access to video 1!

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Update: Online Courses, New Sofa, Dogs, and Making Videos

The following was recorded live on my Facebook page. Enjoy!

Check out my course here.

If you don’t have it already, get my free guide here.

Thanks for watching. Let me know if you have any questions!

WANT TO TEACH ONLINE? START HERE...

If you're curious about online teaching, get my free video series on how you can get started. Click the button and enter your details to get instant access to video 1!

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Two Sigmas Review - Platform for Teaching Online

Two Sigmas: a Platform for Online Teachers

A few months back, I interviewed Teacher Diane.

It turned out to be one of the most popular interviews that I have done on this blog.

We have kept in touch since and a few weeks ago, she sent me information about a new platform she is using called Two Sigmas. Diane connected me with Alice from Two Sigmas and I tried the platform out.

The video below goes through why you might consider it for your online lessons.

A Review of Two Sigmas and How to Use It

To open a new lesson, just click this link.

You will be taken to a new room automatically. You can use this same link with your student moving forward.

You will see a chat box and your webcam. You can resize these boxes and move them around your screen.

The platform is all about pages. Click the box in the bottom left-hand corner to create a new page. From here, you can add text, images, pdfs, and use other whiteboard applications.

At the time of recording, there wasn’t an option to embed video or to share a screen. I have been told that they are working on this.

When I connected with Alice from Two Sigmas, the connection was fantastic. Very clear and no lag.

Over to You

Two Sigmas is a great alternative to other platforms available.

I particularly like it for its simplicity and because it keeps everything you have done with your student for the next lesson.

What do you think of the platform?

Try it out and let me know how it goes in the comment section below.

Here are other platforms that I have reviewed:

Skype
Google Hangouts
Zoom

Leave comments below. Thanks for reading.

Want to become an independent teacher who is in control of their income and their teaching? Join TEOC today!

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3-Step Writing Process Image

My 3-Step Writing Process: Blogging for Online Teachers

According to my writing app, I write between 12 – 15,000 words per week.

This number includes words from articles, emails, social media posting, and other areas.

I have introduced something new into my writing process that helps improve my articles and reduce the amount of mistakes I make.

In the video below, I go through the different stages of publishing something and share my new trick.

Watch in HD!

My Writing Process

Step One

Get your first draft done. Write down all your ideas and don’t worry about crafting the perfect article right now.

This is all about getting your ideas onto paper (or, onto WordPress!).

I like to do this in one sitting.

Step Two

Go through your first draft and make changes. Take out things that don’t work, move paragraphs around, and add in anything that makes the article flow better.

Don’t worry too much about grammar and little mistakes right now. If you see something, change it – but don’t go looking for them.

Step Three

I then read the article out loud like I am doing a presentation. It helps me notice whether the article flows and helps me spot mistakes I make.

(Note: I noticed some mistakes in the video after publishing it – fewer mistakes not less – but you don’t have the luxury of editing your video in this way unless you re-record it.)

You could get someone to proofread your articles. However, for me at least, this will add up and I need a very quick turnaround.

Over to You

Do you have any tips about writing?

Let me know in the comment section below.

WANT TO TEACH ONLINE? START HERE...

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2015 Thus Far

A Quick Review of 2015 (Thus Far)

In this video, I talk about how I am progressing with my goals for 2015.

I will have a full review at the end of the year, but I have been strategizing a lot recently and thought the time was apt for a quick update.

Below you can find the notes from the video.

Build a bigger and better audience

This means to have more English learners who subscribe to my emails, subscribe on YouTube, follow me on Facebook etc. It also means having a more engaged audience. I have changed the way I use social media and email marketing over the past few months. I am looking for conversations, engagement, and interaction in addition to numbers. I have been focusing on Periscope recently for this reason.

Content Scheduling

In 2014, I didn’t have a plan for how often I would post. I changed that in 2015 and, thus far, have kept up with it. I have published at least one video every week for English learners and, except for when I was running a promotion or having a website, I have posted weekly on this blog. Creating content (articles, videos etc.) is how I reach more people in an organic way. Having this schedule stops me from putting things off and makes sure that I post on a consistent basis.

Building and Growing My Courses

I have two courses. One for English learners and one for English teachers. I was thinking about creating a third one as a separate brand, but I decided to double down on what I already had. I’ve been busy this year with working with those inside the courses, improving my sales funnel, and adding to the courses. I’m really happy with how things have gone in this area.

Automation, Outsourcing, and Analytics

I have been using a lot of apps to automate processes and to become more productive (see apps for online teachers). I have also outsourced various tasks including lessons and transcripts. This has been a huge help as it frees up my time. I need to improve upon of the analytical side of my business. I want to have a better overview of where sales come from, for example.

Routines and Timeblocking

My days are quite limited. I only have from 9-4 to work on my business. I sometimes get an hour in the evening and the odd hour here and there at the weekend. Therefore, making my hours more productive has been a priority and I feel I’m achieving this (note: I have been focusing on my health and find this makes a huge difference). I have also become quicker at doing certain tasks. For example, I’m making videos more quickly, not procrastinating as much over small decisions, and generally being more efficient.

Over to You

How has your 2015 been so far? Let me know in the comment section below.

WANT TO TEACH ONLINE? START HERE...

If you're curious about online teaching, get my free video series on how you can get started. Click the button and enter your details to get instant access to video 1!

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